Wednesday, March 4, 2015

Getting to Know our new Designer Collection: Edun

I am thrilled to introduce a new designer collection to McMullen. EDUN is a global fashion brand founded by Ali Hewson and Bono, in 2005, to promote trade in Africa by sourcing production throughout the continent.  Daniel Sherman was named the Creative Director in 2013.
Prior to joining EDUN, Danielle cofounded The Row with Mary-Kate and Ashley Olsen and was Design Director for Men's and Women's T by Alexander Wang.

EDUN is building long-term, sustainable growth opportunities by supporting manufacturers, infrastructure and community building initiatives in Africa. They are actively working toward increasing trade throughout the continent with our apparel and accessories business. Currently, they are manufacturing 95% of the collection in Africa.

EDUN is committed to maintaining long-term partnerships with vendors that create beautiful quality garments made with integrity and care.

(information from Edun's site)

Sherri's Runway Show Ticket - Spring 2015 Collection

Stop by and view the beautiful Spring collection in store now
 Follow us on Instagram 

@shopmcmullen
#mcmullenspring15
#buildingglobalcommunity
 
xo
Sherri

Tuesday, December 2, 2014

McMullen Delivers!

I'm thrilled to announce 
that you will now be able to use a personal shopping delivery service

through  www.shopmcmullen.com 

This new delivery service will provide you with a convenient alternative to complete your holiday shopping.  We are bringing the store to you.  Wherever you are, we can deliver it to you within 2 hours! 

Photo taken by Kola Shobo

If you live within a 20 mile radius, follow a few simple steps:
 
1.  Visit www.shopmcmullen.com and select merchandise that you would like to buy

2. Select 2 hour delivery (between 8am - 10pm)

3. At checkout provide the delivery location in the shipping section

4. Receive and enjoy your new items

To best take care of you, a return label will be sent in case the item is not a perfect fit or you can bring it into the store within 48 hours for exchange or full refund. 
Plus, the delivery is FREE! 
Try it and I welcome your feedback

Have questions, email me  

Happy Shopping!
xo
Sherri

Monday, November 24, 2014

Romantic Hipster, a Love Story to Oakland

Romantic Hipster, a Love Story to Oakland
@shopmcmullen
#romantichipster
#aLoveStorytoOakland

SEE THE FULL VIDEO HERE 




Friday, November 21, 2014

Thank you for your support of Oakland Elizabeth House!

Thank you so much for your support of McMullen and Oakland Elizabeth House!  We had an amazing fashion show fundraiser raising over $15,000 for Elizabeth House and building awareness for an organization that is so dear to me.  

A big THANK YOU to Calm Salon on Piedmont Avenue for making all the models look so glamorous! We love you..


Pictures can be found here


More pics can be found here



The looks are available in store and online!

xo
Sherri 



Sunday, November 16, 2014

McMullen turns 7!

Thank YOU for being a part of my journey for the past 7 years!  Today marks another year.  I could not have done this without you.. 

#luckySeven
#mcmullenmuse

xo
Sherri
Photo by: Kola Shobo

Friday, November 7, 2014

Designer to Know: Novis

I'm thrilled to introduce a new collection from designer Jordana Warmflash of Novis.  She is an emerging designer that I discovered in NYC and very talented.  For her debut Resort collection, Warmflash takes classically feminine pieces and adds a twist. 
The collection is inspired by Pop Art that you will see in the prints that she created in color combos of cherry red, cobalt and green.  She added white dresses and jumpsuits to balance out her collection. 

Her new collection arrives today!  Check out her collection  here
 
xo
Sherri 

Monday, October 27, 2014

Outerwear and Oversized Coats

This is the season to pick up a great outerwear piece that will make a statement.  Choose from a variety of coats at McMullen.  

From Left to Right and one in the middle: Rag & Bone, Tibi (middle), Ryan Roche cape
Bottom: Carven (in store end of week) and Carven cream oversized curly. 

xo
Sherri

Friday, October 24, 2014

Introducing Ryan Roche to McMullen

There are moments when I see a collection and fall in love. I've been watching Ryan Roche's collection for a couple of years now and during last February's buying trip to NYC, I finally felt like it was the right time to pick her up.

I'm over the moon about the yummy knits..and it looks like others feel the same way because she is a CFDA/Vogue Fund Finalist.

View her stunning new collection in store today


 Renowned for the attention to sustainable detail, Ryan brings conscientiousness to both her 
women’s collection which features exquisite cashmere knits made by a women’s co-operative in 
Nepal and her newly launched collection of angora wool hats made in 
New York.

Ryan Roche lives in an old stone house in upstate New York, with her husband and three children.





This blush cape and beautiful knits are available in store and soon online.


xo
Sherri

ps- pictures and bio are taken from Ryan Roche's website.  Last picture taken from Vogue.com

Tuesday, October 21, 2014

Carven Runway to Store + Leopard is my neutral

If you wonder what I do during Paris fashion week, I hand select pieces for the store and always with you in mind.  See how I take a runway look to reality.  How will you pair this Carven runway look? 

lipstick (not available at McMullen)

 bow pumps and Chanel lipstick (not available at McMullen)


Lizzie Fortunato Cinnamon girl necklace, Isabel Marant boots and Chanel lipstick
 (not available at McMullen)

xo
Sherri 

Wednesday, October 15, 2014

Shop Fall Lizzie Fortunato Jewels and Handbags!

We are in love with the Fall Lizzie Fortunato collection.  
Stop by and fall in love too..